REVERSE YR CURSE's new single "Who Cares" kicks off with a jolt of brash, unapologetic chords that clear the space for an aural roller-coaster ride whose twists and turns are far from recognizable. From there, "Who Cares" leans into the art of contradiction, trading hushed verses filled with yearning and melancholy against explosive onslaughts of raw garage-rock energy. The result is a gorgeously haphazard mishmash of alternative rock, dream pop, and something all its own.
What distinguishes this song is its refusal to give in. One moment, you're floating in a sea of pillowy harmonies; the next second, you are hitting into an abrasive jolt of guitar. The vocals have a haunted nonchalance, soaked in emotion but never leaning in for sympathy. It's that "loud quiet loud" dynamic, and they've mastered it in a way that feels new to me completely.
"Who Cares" is out now, and it's more than a song but a declaration. The anthem you didn't know you wanted for fans of genre-bending sounds and unpredictable textures. If this track is any indication of what we can expect on the new record Where Are We Going and When Will We Get There? (falling September 19, 2025), REVERSE YR CURSE aren't just making music, but they're constructing a world.
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