Friction spins soul into the future with electrifying new single "Never Know (Love You So)"

British DJ and producer, Friction showcases his emotional yet high-energy signature sound across the latest record "Never Know (Love You So)", following its launch on BBC Radio 1's New Music Show with Jack Saunders. Pioneers of cutting-edge D&B, Friction and Jakes have proved why they have been at the top of their game for over two decades with a timeless yet forward-facing track – it's the perfect blend between old soul influences and modern dancefloor flavor.

At the heart of the song lies a stunning sample from Sandra Richardson's 1971 classic "I Feel a Song (In My Heart Again)." Friction reimagines Richardson's soulful warmth through a kaleidoscope of synths, driving basslines, and euphoric drops. The result is a song that transmits the ache of love and the thrill of release, transforming memories into something vibrantly present. After releasing his DJ-Circadian collaboration single "Interstellar" in June, Friction is constantly pushing boundaries, indicating he's not running out of creative juices.

Penned and produced by Friction, alongside Conrad Yan Williams Lee, Edward William Keeley, and Rhett Yan Williams-Lee, "Never Know (Love You So)" is a precise blend of musicality and emotion. From the soaring vocal and instrumental chops to the tight rhythm that undergirds it all, each element feels carefully chosen, which rewards both close listening and movement on the dance floor. "Never Know (Love You So)" is not just another club anthem, it's an example of how Friction can make the past pulse with new life.

Connect with Friction on Instagram